March 26th, 2010
The Art of Photography in Web Design

concours-home

Browse through some websites currently out there and you might notice that photography dominates as the main artwork on many website designs. As a web designer, it would be great to hire a professional photographer and get exactly what is wanted and needed for a web design. In reality however, this scenario is not very likely. Fortunately, there are some great alternatives and resources to turn to.

Here is a quick summary of the different factors that influence what, where, and how to choose photography for a web design project.

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POSTED BY: susanna | COMMENTS: No Comments » | TAGS: ,
February 8th, 2010
Print vs. Web

print-vs-web-blog

Most web designers start out creating a photoshop document with the size intended to fit universally with all screen dimensions. However, print designers, literally design on a whole other scale. Photoshop is a program that shares compatibility useful for both the Web and Print documents. The two are unique forms of design that cross paths every now and then, but definitely have their distinguished members of the family.  Below I am going to illustrate the main attributes of both and point out their differences. Read the rest of this entry »

POSTED BY: emily | COMMENTS: No Comments » | TAGS:
December 30th, 2009
Unleashing the Full Potential of Email Design

A common misconception about Email Design is assuming that it is just like Web Design. It is important to remember that while emails can utilize HTML and CSS features, it certainly does not function like a website. With an email, there is limited space and restrictions that you are allowed to work with, so your design must make the best use of these limitations.

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POSTED BY: susanna | COMMENTS: No Comments » |
December 15th, 2009
iMLost without my iPhone. Navigation applications are being exerted as “must haves” in every day life.

Auxiliary or Necessity?Traffic App 2

Have you ever went a day without electricity? I bet not. Try it. Should be interesting. Well, iPhone dependence is becoming more and more common every day. There are so many applications out there that appear to be so helpful, it’s hard to think what you would do without it.

The iPhone can now be used as your very own GPS. GPS systems started out at $900 a piece when they first came out. Now they are going down in price. Who needs a GPS, when you can download an app. to get around on your iPhone for as low as $0.99! The iPhone is now being looked at as the All-In-One, helpful tool. Heck you can even use the thing as a level to put up a picture on the wall!  Yeah, you have the internet to get you to Map Quest from your phone but that takes five-thousand extra steps, so why not get something customized for your phone and your patience.

Again, another new piece of technology, which started out being an auxiliary, is now a necessity for people who are highly adaptive to convenience.

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POSTED BY: emily | COMMENTS: No Comments » | TAGS: , ,
November 12th, 2009
Prepping for a Project: Utilizing Moodboards

At clickbrand, we like to use mood boards as often as we can. Mood boards are a great way to jump start the design process and help define the structures and goals of a project. It sets the tone, style, and overall feel of the design early on, without being convoluted with thoughts about the layout and architecture of the site. Often times, clients are unsure of what they want exactly, which leaves a project with many diverse concepts and ambiguous solutions.  To design something based on these loose criteria would have a higher probability to result in something that the client might not be completely satisfied with. Read the rest of this entry »

POSTED BY: susanna | COMMENTS: No Comments » | TAGS:
November 6th, 2009
TNS. Type Nerd’s Society. Where being a nerd is accepted! Period.

Is it real? Could it be? No, really?! Come on, you know you want to know more about typography! Typography is a very enticing and intriguing subject! Trust me you will be hooked after reading and viewing this entry!

I bet you never met someone so in love with typography? Well, I will try and make this short and sweet and show you lots of examples but bare with me :) ! Read the rest of this entry »

POSTED BY: emily | COMMENTS: No Comments » | TAGS: , ,
November 4th, 2009
Getting A Website To The Top Of Google Search Pages

We all want our website to be the first (top) position on the Google search engine. No doubt that any site that is in the first few coveted positions is going to get a lot of visitors and potentially a lot of business.

The whole business of working to get websites to these top positions is called Search Engine Optimization (or SEO), and the industry is filled with many firms that offer these services. Unfortunately, most of these firms prey on naive customers, guaranteeing 1st page results, and delivering very little. Their business model is based on aggressive sales and high turn over. It is because most people don’t really understand how the search engines work that they end up buying services and believing the promises from these rouge companies. The goal of this article is to shed some light on the mystery of Search Engine Optimization. Read the rest of this entry »

October 29th, 2009
Organic SEO vs. General SEO

organic-seo

You might ask, what in the heck is ORGANIC SEO? Can’t only food be considered organic? Well I can relate to the confusion, but was intrigued by the outcome of my research.

What is Organic SEO?

Organic SEO is the process of optimizing a website to increase its rankings in unpaid search engine listings.

Goals of OSEO:

- Improve business brand visibility

- Expand market share

- Attract larger targeted volumes of Search Engine users

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POSTED BY: emily | COMMENTS: No Comments » | TAGS:
October 28th, 2009
Increase user participation by Increasing your trustworthiness

So you’ve done all the proper SEO stuff for your site, you’ve told everyone you know about it, and you’ve designed your site to look as professional as possible. Now that you have your website up and running, users should start flocking to your website, filling out forms, becoming a member of your community, or just generally clicking around and accomplishing the goal you had intended. In a perfect world, your website would be bustling with activity, but unfortunately, not everyone’s website always goes as planned. If you find that your user participation has been less than you expected, it may be an issue of trust, among other things.

Experience has taught many internet users to be skeptical of everything on the web. We’ve all been burned at some point by an untrustworthy website, so you have to prove to each and every user that you are worthy of their trust. You have to prove that the form users must fill out will not increase the spam in their inbox, or that the button you wish them to press will not bring them to an advertising site with endless popups and popunders. Proving your trustworthiness is no small feat, but here are a few tips that may help you.

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POSTED BY: ray | COMMENTS: No Comments » |
October 27th, 2009
The New Era of CSS: The why’s and why nots.

Why do we need a better CSS?

Not only is it essential for developers to have the upper hand in new techonology for programming but for the web designers too.  CSS is rising and becoming more common. Some issues with this new revolution still arise, but it will definitely be an effective change in technology shared among the programmers, the designers and most importantly the user! There is the ability to have a lot more flexibility with alternative syntaxes, which benefits the programmer and  design techniques that let the designers use a more wide variety of fonts (this is only the least of it). Some of these tweaks in the system will cut time in half in the developing of a website. Read the rest of this entry »

POSTED BY: emily | COMMENTS: No Comments » | TAGS: ,