Author Archive
February 8th, 2010
Print vs. Web

print-vs-web-blog

Most web designers start out creating a photoshop document with the size intended to fit universally with all screen dimensions. However, print designers, literally design on a whole other scale. Photoshop is a program that shares compatibility useful for both the Web and Print documents. The two are unique forms of design that cross paths every now and then, but definitely have their distinguished members of the family.  Below I am going to illustrate the main attributes of both and point out their differences. Read the rest of this entry »

POSTED BY: emily | COMMENTS: No Comments » | TAGS:
December 15th, 2009
iMLost without my iPhone. Navigation applications are being exerted as “must haves” in every day life.

Auxiliary or Necessity?Traffic App 2

Have you ever went a day without electricity? I bet not. Try it. Should be interesting. Well, iPhone dependence is becoming more and more common every day. There are so many applications out there that appear to be so helpful, it’s hard to think what you would do without it.

The iPhone can now be used as your very own GPS. GPS systems started out at $900 a piece when they first came out. Now they are going down in price. Who needs a GPS, when you can download an app. to get around on your iPhone for as low as $0.99! The iPhone is now being looked at as the All-In-One, helpful tool. Heck you can even use the thing as a level to put up a picture on the wall!  Yeah, you have the internet to get you to Map Quest from your phone but that takes five-thousand extra steps, so why not get something customized for your phone and your patience.

Again, another new piece of technology, which started out being an auxiliary, is now a necessity for people who are highly adaptive to convenience.

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POSTED BY: emily | COMMENTS: No Comments » | TAGS: , ,
November 6th, 2009
TNS. Type Nerd’s Society. Where being a nerd is accepted! Period.

Is it real? Could it be? No, really?! Come on, you know you want to know more about typography! Typography is a very enticing and intriguing subject! Trust me you will be hooked after reading and viewing this entry!

I bet you never met someone so in love with typography? Well, I will try and make this short and sweet and show you lots of examples but bare with me :) ! Read the rest of this entry »

POSTED BY: emily | COMMENTS: No Comments » | TAGS: , ,
October 29th, 2009
Organic SEO vs. General SEO

organic-seo

You might ask, what in the heck is ORGANIC SEO? Can’t only food be considered organic? Well I can relate to the confusion, but was intrigued by the outcome of my research.

What is Organic SEO?

Organic SEO is the process of optimizing a website to increase its rankings in unpaid search engine listings.

Goals of OSEO:

- Improve business brand visibility

- Expand market share

- Attract larger targeted volumes of Search Engine users

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POSTED BY: emily | COMMENTS: No Comments » | TAGS:
October 27th, 2009
The New Era of CSS: The why’s and why nots.

Why do we need a better CSS?

Not only is it essential for developers to have the upper hand in new techonology for programming but for the web designers too.  CSS is rising and becoming more common. Some issues with this new revolution still arise, but it will definitely be an effective change in technology shared among the programmers, the designers and most importantly the user! There is the ability to have a lot more flexibility with alternative syntaxes, which benefits the programmer and  design techniques that let the designers use a more wide variety of fonts (this is only the least of it). Some of these tweaks in the system will cut time in half in the developing of a website. Read the rest of this entry »

POSTED BY: emily | COMMENTS: No Comments » | TAGS: ,
September 16th, 2009
Design or Disaster, you pick.

Coding and Graphic Design come from two entirely different worlds. They have much different processes in Web Design. It’s a combination of logic and creation – right and left side of the brain. As a team, they play a huge role in a great looking website.

The importance of graphic design knowledge is underestimated by many web designers. In result of this, they struggle to create attractive-looking websites. With that said, the visual part of a website can really make a site look more valuable and credible – after all, you are representing the branding of a company.

Here are 3 Main points to keep in mind when thinking about a well-designed website:

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POSTED BY: emily | COMMENTS: No Comments » | TAGS:
September 2nd, 2009
Why You Should Land on Landing Pages!

In today’s derived world of advertising, one of the most influential source of selling your product or service are the use of website landing pages. Landing pages are the links provided on the home pages of websites, which direct you to a separate web page. As the amount of internet traffic arises, this online advertising is considered a very profitable proposition.

Landing Pages need to be very particular in representation of design in order to be successful. The page must load in minimum amount of time as more time means testing the patience of the browser.

Just to hit you with a little statistic: a relevant landing page can easily double your conversions versus sending clicks to the home page, and testing and tuning your pages can increase conversions by 48% or more.

POSTED BY: emily | COMMENTS: No Comments » | TAGS: , ,