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	<title>Clickbrand Blog &#187; iphone</title>
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		<title>iMLost without my iPhone. Navigation applications are being exerted as “must haves” in every day life.</title>
		<link>http://www.clickbrand.com/blog/misc/imlost-without-my-iphone-navigation-applications-are-being-exerted-as-%e2%80%9cmust-haves%e2%80%9d-in-every-day-life/</link>
		<comments>http://www.clickbrand.com/blog/misc/imlost-without-my-iphone-navigation-applications-are-being-exerted-as-%e2%80%9cmust-haves%e2%80%9d-in-every-day-life/#comments</comments>
		<pubDate>Tue, 15 Dec 2009 18:07:00 +0000</pubDate>
		<dc:creator>emily</dc:creator>
				<category><![CDATA[Misc]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[mobile design]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.clickbrand.com/blog/?p=232</guid>
		<description><![CDATA[
Have you ever went a day without electricity? I bet not. Try it. Should be interesting. Well, iPhone dependence is becoming more and more common every day. There are so many applications out there that appear to be so helpful, it’s hard to think what you would do without it.
The iPhone can now be used [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://closoft.com/products/traffic"><img class="size-full wp-image-282 alignnone" src="http://www.clickbrand.com/blog/wp-content/uploads/2009/12/TrafficApp.jpg" alt="Auxiliary or Necessity?" width="319" height="477" /></a><a href="http://closoft.com/products/traffic"><img class="alignleft size-full wp-image-285" src="http://www.clickbrand.com/blog/wp-content/uploads/2009/12/Picture-6.png" alt="Traffic App 2" width="329" height="485" /></a></p>
<p>Have you ever went a day without electricity? I bet not. Try it. Should be interesting. Well, iPhone dependence is becoming more and more common every day. There are so many applications out there that appear to be so helpful, it’s hard to think what you would do without it.</p>
<p>The iPhone can now be used as your very own GPS. GPS systems started out at $900 a piece when they first came out. Now they are going down in price. Who needs a GPS, when you can download an app. to get around on your iPhone for as low as $0.99! The iPhone is now being looked at as the All-In-One, helpful tool. Heck you can even use the thing as a level to put up a picture on the wall!  Yeah, you have the internet to get you to Map Quest from your phone but that takes five-thousand extra steps, so why not get something customized for your phone and your patience.</p>
<p>Again, another new piece of technology, which started out being an auxiliary, is now a necessity for people who are highly adaptive to convenience.</p>
<p><span id="more-232"></span></p>
<h2><strong>CHECK IT OUT:</strong></h2>
<h2><strong>5 Navigational iPhone Apps for your curiosity and convenience</strong></h2>
<p><strong><img class="alignleft size-full wp-image-237" src="http://www.clickbrand.com/blog/wp-content/uploads/2009/12/iWant.png" alt="iWant" width="203" height="196" /></strong></p>
<p>iWant is essentially the combination of 3 location based apps:</p>
<p>Restaurant reviews (Yelp, UrbanSpoon), Movie showtimes</p>
<p>(Flixter, Fandango) and Yellow Pages.</p>
<p><strong><img class="alignleft size-full wp-image-235" src="http://www.clickbrand.com/blog/wp-content/uploads/2009/12/G-Park.png" alt="G-Park" width="199" height="195" /></strong></p>
<p>G-Park is an Easy-to-use interface for taking a photo of your</p>
<p>parking spot or entering additional notes (if desired), such as</p>
<p>the section or the floor/level you parked on.</p>
<p><img class="alignleft size-full wp-image-233" src="http://www.clickbrand.com/blog/wp-content/uploads/2009/12/Zhiing.png" alt="Zhiing" width="196" height="194" /></p>
<p>Zhiing is a location based messaging utility for sending,</p>
<p>receiving, replying to and forwarding messages with</p>
<p>maps relative to where you&#8217;re at now.</p>
<p><img class="alignleft size-full wp-image-236" src="http://www.clickbrand.com/blog/wp-content/uploads/2009/12/Where-To.png" alt="Where To - GPS Points of Interest" width="189" height="192" /></p>
<p>Where To? makes it incredibly easy to locate the closest</p>
<p>steakhouse, bank branch, billiard club or anything else</p>
<p>you may be looking for, at the drop of a hat!</p>
<p><img class="alignleft size-full wp-image-234" src="http://www.clickbrand.com/blog/wp-content/uploads/2009/12/ETA.png" alt="ETA - Arrive On Time" width="196" height="197" /></p>
<p>With one touch, ETA shows accurate drive-times</p>
<p>from wherever you are to wherever you want to go.</p>
<p>One more click and it tells you the optimal route to take.</p>
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		<title>Tips for Designing Mobile Applications</title>
		<link>http://www.clickbrand.com/blog/web-design/tips-for-designing-mobile-applications/</link>
		<comments>http://www.clickbrand.com/blog/web-design/tips-for-designing-mobile-applications/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 18:32:47 +0000</pubDate>
		<dc:creator>ray</dc:creator>
				<category><![CDATA[Website Design]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[mobile design]]></category>

		<guid isPermaLink="false">http://clickbrand.com/blog/?p=22</guid>
		<description><![CDATA[Designing for mobile applications is quite different from designing for conventional computers, such as laptops or desktops. If you were to port a website, for example, to a mobile device, it would mean more than simply making a miniature version of it. Think of mobile applications more like a child of a main application, rather [...]]]></description>
			<content:encoded><![CDATA[<p>Designing for mobile applications is quite different from designing for conventional computers, such as laptops or desktops. If you were to port a website, for example, to a mobile device, it would mean more than simply making a miniature version of it. Think of mobile applications more like a child of a main application, rather than a miniature version. The mobile application shares many of the attributes of its parent application, but like any real child, it is not miniature copy of its parent. Here are a few things to consider when designing a mobile application:<span id="more-22"></span></p>
<p><strong>Smaller screen sizes</strong></p>
<p>Just like desktops or laptops, mobile devices have a variety of screen sizes. They can range anywhere from 128px by 160px to 320px by 480px. How do you decide which size to design to? It really depends on a couple of factors, namely your target audience and the purpose of the mobile application. You can also look at current trends. For example, before the arrival of the iphone, the average Mobile devices screen dimensions were relatively small. The popularity of the iphone has increased the average screen dimension to 320px by 480px.</p>
<p>If you are unsure about what screensize your audience is using, OR you are trying to design something more universal, then use fluid layouts that can stretch and compress as necessary.</p>
<p><strong>Deep, not wide</strong></p>
<p>The limited screen real estate effects the visual layout of your mobile application, consequently, this also effects how you structure the User Interface. On a desktop/laptop application, you would normally structure the user interface in a wide format. Meaning, you would layout all the options and navigation items in fairly specific groupings easily visible to the user. The goal is to have the user reach their destination in as few clicks as possible For example, the sitemap below illustrates a wide structure.</p>
<div id="attachment_29" class="wp-caption alignnone" style="width: 310px"><img class="size-medium wp-image-29" src="http://clickbrand.com/blog/wp-content/uploads/2009/10/wide-300x225.jpg" alt="This is an example of a wide structure. As you can see, all the navigation points are easily accessible from the main page. " width="300" height="225" /><p class="wp-caption-text">This is an example of a wide structure. As you can see, all the navigation points are easily accessible from the main page. </p></div>
<p>For mobile devices, the small screen size makes such structures difficult to use. To see all of these options and navigation items on a single mobile devices screen would require tiresome scrolling, panning, and movement. Your user would quickly become frustrated with the huge amounts of options. Preventing user frustration and making your mobile application more friendly requires a deep user interface structure. A deep structure basically groups your options and navigation points in more general categories. If your navigation is more general, the user is presented with fewer choices, thus making it easier to navigate your application. This unfortunately increases the number of “clicks” your user must perform to reach their intended destination, But, it makes your mobile applications navigable. The goal is to make the navigation choices simple and easy for the user. It is possible to make your mobile application too deep with too much functionality, which brings me to my next tip, core functionality.</p>
<div id="attachment_30" class="wp-caption alignnone" style="width: 310px"><img class="size-medium wp-image-30" src="http://clickbrand.com/blog/wp-content/uploads/2009/10/deep-300x225.jpg" alt="This is a deep structure. The biggest difference between this and the wide structure is the generalization of navigation items. Here, the navigation item is broken into two general categories. From there, the user must dive deeper to get the information they need. " width="300" height="225" /><p class="wp-caption-text">This is a deep structure. The biggest difference between this and the wide structure is the generalization of navigation items. Here, the navigation item is broken into two general categories. From there, the user must dive deeper to get the information they need. </p></div>
<p><strong>Core Functionality</strong></p>
<p>Having too much functionality in your mobile application can lead to a structure that is too deep. Incredibly deep Mobile application structures can be very confusing for the user. By focusing your efforts to only the essential functions of the application, you can prevent application structures that are too deep.</p>
<p>Furthermore, you must consider how exactly users use mobile devices and applications. They are called mobile devices because users are on the move while using it. Users interface with the device for short periods of time then continue along their business. Anything that requires more time than the user has would not be used. By focusing your application to include only its core functionality, you help minimize the time the user needs to spend using your mobile application, thus, increasing the value of the application to the user.</p>
<p><strong>User Interface for human proportions</strong></p>
<p>How the user interacts with the mobile application can make or break your application. If the User Interface (UI) is confusing, few will use it. If it is difficult to use, users will abandon it for other mobile applications with simplier interfaces. The rise in popularity of touch interaction has added another aspect to consider when designing the interface: human proportions .</p>
<p>Consider the size of your user’s interaction tool, their finger. It takes up a certain surface area and cannot be smaller or larger than what is already there. So, your interactive elements, such as buttons or navigation items have to be big enough for a finger to press. A good minimum size is 40px by 40px. Furthermore, the elements must have enough separation from other elements for the user’s finger to cleanly hit their intended destination.</p>
<p><strong>Pre-defined design conventions</strong></p>
<p>Finally, consider using the pre-determined design conventions for the particular mobile device you are designing your mobile application for. Using these standard conventions helps your audience easily use your application. For example, an “x” at the top right corner of an application window is understood to be the close or exit button. Designing a different close button that uses a different symbol in a different location would cause great confusion and frustration for the user. They already understand these conventions, so designing something otherwise would require them to learn a new set of conventions, adding an unnecessary level of frustration.</p>
<p>By keeping these points in mind as you design your mobile application, you can increase the likelihood of its success. There are many other minor points to consider, but these should get you through the bulk of your design.</p>
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